Established consumer brands
They have a market position and are reaching new audiences, upgrading products or reshaping perception.
Turn existing awareness into reasons to choose them in important purchase situations.AI BRAND PERCEPTION / GEO Help AI understand
Help AI understand
and convey what your brand
truly offers when it matters.
Yamaguchi helps companies identify gaps in how AI understands their audiences, products and decision-making contexts. We set priorities together, then support the agreed work through content, websites, media and PR.
Established consumer brandsCross-border businessesCommunications and specialist teams
When customers make a choiceKey questions
01
Will new customers think of you when choosing?
Look beyond awareness to real purchase situations.
02
Are upgraded products understood accurately?
Explain advantages, models and conditions clearly.
03
Why does AI recommend your brand?
Connect the reason to what your brand actually offers.
Find gaps and work on what matters
WHO WE HELP
Who is a good fit for our work?
We work especially well with established companies reaching new audiences or upgrading products. Cross-border businesses, strategic communications teams and in-house specialists can also choose a suitable starting point.
Cross-border brands and businesses
International brands entering China, or Chinese companies reaching overseas audiences, need market-specific content.
Reorganize information around local products, audience questions, language and buying paths.Listed companies and large groups
They have reputation and communications systems but need to see how AI interprets public information.
Align leadership, marketing, product and IR/PR around important communication tasks.Teams with existing specialists
They need ongoing observation, an independent diagnosis or help executing an existing analysis.
Tools, diagnosis and execution can be purchased separately or together.Our experience spansFinanceConsumer goodsBusiness servicesHigher educationGold and jewelryTravelHealth products
Explore the full service scopeWHY YAMAGUCHI
Why work with Yamaguchi
We turn what AI says about a brand into grounded decisions and practical work, starting with the business situation.
01 / REASON
Bring brand strategy into recommendations
- The need
- Awareness exists, but new audiences and products are not fully understood.
- Our approach
- Compare current and intended perceptions by audience, product and buying situation.
- What it helps solve
- Define the reasons for choosing the brand worth pursuing next.
02 / REASON
Find the right GEO priorities together
- The need
- The team wants GEO but has not defined what to improve.
- Our approach
- Combine business tasks, monitoring, research and discussion to set audience, scenario and information goals.
- What it helps solve
- Turn a broad ambition into practical direction.
03 / REASON
See how AI reinterprets information
- The need
- Existing reputation tracking does not show how AI finally introduces or compares the brand.
- Our approach
- Check missing facts, confused product conditions and absence from relevant decisions.
- What it helps solve
- Reveal questions existing monitoring has not explained.
04 / REASON
Turn data into investment choices
- The need
- Monitoring data exists but the next budget decision remains unclear.
- Our approach
- Assess important gaps, unfavorable descriptions and content priorities through independent diagnosis.
- What it helps solve
- Decide what merits investment and what can wait.
05 / REASON
Connect analysis with execution
- The need
- Perception issues have been found but need content and communications work.
- Our approach
- Connect monitoring, analysis and goals with content, media and PR, with clear facts and responsibilities.
- What it helps solve
- Keep work focused on specific perception gaps.
06 / REASON
Move complex work across teams
- The need
- Leadership, marketing, product and IR/PR are involved.
- Our approach
- Bring teams together around verified facts, strategy and communications requirements.
- What it helps solve
- Create information tasks people can understand and act on together.
07 / REASON
Choose the right starting point
- The need
- The company already has research or content capability and only needs a tool or diagnosis.
- Our approach
- Select knowfield.ai, an independent diagnosis or execution support as needed.
- What it helps solve
- Buy what is needed now; in-house teams may continue after diagnosis.
08 / REASON
Work across China and overseas
- The need
- Brands entering a new market need locally appropriate expression.
- Our approach
- Check names, product conditions, audience questions and buying paths with multilingual delivery experience.
- What it helps solve
- Match recommendations to what can actually be offered locally.
FROM INSIGHT TO ACTION
Turn perception gaps into the next action.
We start by understanding the business, then define questions, verify facts, plan communications and observe what changes.
Business discovery
Understand strategy, priority products, audiences and markets.
Monitoring and diagnosis
Observe how AI describes the brand, compares products and makes recommendations.
Joint goal-setting
Prioritize business relevance, product fit and perception gaps.
Content and communications
Deliver agreed work across content, websites, media and PR.
Ongoing review
Observe change on comparable terms and adjust the next priorities.
CORE CAPABILITIES
Technology that supports brand perception management.
Knowledge, decisions, creation and observation work together. Our specialists organize analysis and the agreed execution around client goals.
01
Guchi Knowledge
Brand knowledgeOrganizes product information, factual evidence and versions to address scattered brand facts.
Build a reliable knowledge base02
Guchi Strategy
User decisionsAnalyzes intent, competitive differences and content priorities to clarify where to focus.
Focus decisions on business priorities03
Guchi Creation
Content creationCreates and localizes content from verified brand facts for the relevant market and channel.
Fit value to real situations04
Guchi Observation
Brand perceptionObserves mentions, recommendations, citations and descriptive accuracy as AI answers change.
Turn observation into the next decisionAI PLATFORMS
Observe 11 AI platforms in China and overseas.
See how a brand is described, compared and recommended across platforms relevant to its markets.
China AI platforms
06 PLATFORMS
Doubao
Observe brand appearances, consumption contexts and reasons for choosing in everyday answers.
DeepSeek
Read brand comparisons and verify the basis and conditions of recommendations.
Qianwen
Observe brand perception, product descriptions and changing answers.
Tencent Yuanbao
Record mentions, answer content and sources available on the platform.
Baidu
Check whether brand and product information fits specific needs.
Kimi
Focus on comparisons, scenario fit and stated conditions.
Overseas AI platforms
05 PLATFORMS
ChatGPT
Observe descriptions and recommendation reasons in target-market questions.
Google AI
Observe brand and sources at the Google AI entry point agreed for the project.
Gemini
Observe Gemini answers and localized expression separately.
Perplexity
Check recommendations, visible citations and their context.
Microsoft Copilot
Observe how brand, products and services appear in target questions.
Entry points, versions, regions, sampling frequency and features are defined in each proposal. Google AI and Gemini are observed separately. Platform logos identify scope and do not imply official partnership or certification.
Languages and markets: Chinese, English and other project languages. Content is localized around local brand names, available products, service conditions and purchase journeys.
GEO CASE STUDIES
Specific questions. Specific findings. Practical value.
From younger shoppers to product choice, see how diagnosis and optimization help brands decide what comes next.
Selected GEO casesSee Xiaohongshu cases
Leading Hong Kong Gold Jewelry BrandGold jewelry / GEO diagnosis
Turn investment in younger audiences into reasons to choose.
24/35Celebrity styles · 68.6%
3/35Student accessories · 8.6%
5/35Layered bracelets · 14.3%
- The original need
- The brand wanted to improve mentions and ROI, and understand whether its investment in younger audiences appeared in AI recommendation reasons.
- What Yamaguchi did
- We compared brand performance across three types of questions and agreed priorities based on the actual products and brand strategy.
- Business value for the client
- A broad mention target became specific audiences and purchase situations, giving the brand a basis for subsequent content and communications investment.
Internationally Recognized Water Purifier BrandWater purification / GEO optimization
Connect brand recommendations to specific product choices.
4/4Brand-list recommendations
0/4Rental-scenario mentions
0/4Home RO mentions
- The original need
- The brand was recommended but needed to know whether its product advantages, models and usage conditions were fully explained.
- What Yamaguchi did
- We compared brand lists, scenario questions and answer text to identify gaps in product-line descriptions, missing scenarios and generic model references, then improved brand information.
- Business value for the client
- We prioritized missing product information, review verification and buying guidance. After brand information was improved, the brand mention rate increased by 25 percentage points.
WAYS TO WORK TOGETHER
Find the right way to work together.
Find the problem worth solving
For teams with an unclear goal, or data that still needs business interpretation. We identify priorities through discussion and research.
Discuss the scopeConnect analysis and execution
Combine monitoring, analysis, content, website, media, PR and review as needed, with each responsibility defined.
Discuss the scopeFill a specific team gap
Teams with existing expertise can select a tool, diagnosis or execution separately. Scope follows the actual need.
Discuss the scopeABOUT YAMAGUCHIHelp AI understand and convey
Help AI understand and convey
what your brand truly offers.
Yamaguchi is a GEO-focused company within Yunshang Technology Group. We help companies identify meaningful gaps between AI perceptions and brand strategy, then turn those insights into content, media and PR work.
Our experience spans finance, consumer goods, business services, higher education, jewelry, travel and health products. Platforms, languages and execution scope are agreed for each project.
Discuss your business needsYamaguchi / 亚孖酷奇
English and Chinese names for the same service brand
knowfield.ai
Our AI monitoring and optimization tool
Knowfield Lab
Yamaguchi research and analysis team
Yunshang Technology Group
Our group affiliation
LET’S TALK Start with a specific
Start with a specific
brand question.
Tell us what you need. We will discuss a suitable scope and provide a product demonstration, quotation and initial recommendations where appropriate.
An incomplete brief is welcome. We can identify useful questions together.
info@yamaguchitech.cn (+86) 755 8696 7625* Required fields