Insights
Practical strategy and execution articles for acquisition, trust, and conversion in the AI search era.
Why Yamaguchi Takes GEO Seriously: A New Visibility Layer for AI Search
Why Yamaguchi treats GEO as a serious operating priority, backed by Google documentation, public market-share data, and transparent industry research.
Why Yamaguchi Connects GEO with Xiaohongshu Marketing: From Discovery to Answer Adoption
Why brands need both platform-level demand creation and owned-site answer readiness, supported by Google and Pew research.
What to Look for in a GEO Partner: 7 Standards Yamaguchi Recommends Verifying First
Seven practical standards for evaluating a GEO partner, grounded in Google guidance, NIST risk management, OECD principles, and AI Act implementation trends.
Don’t Treat GEO as an SEO Replacement: A Better Dual-Engine Approach
Why SEO and GEO should work together, with a practical 30-day path to execution.
From Keywords to Question Maps: How to Match Real Decision Journeys
Move from keyword lists to question maps that reflect how users actually decide.
Prevent Misunderstanding Before Chasing Growth: Defensive Narrative Strategy
Reduce misinterpretation risk through claim consistency, evidence discipline, and distribution alignment.
A 90-Day GEO Rollout for Lean Teams
A three-phase execution path that helps small teams move from ideas to stable GEO operations.
